The Smarter Thinking Profile Team are the owners and operators of www.smarterthinkingprofile.com and we value the protection and confidentiality of your personal data, we are committed to respecting your privacy and we comply with the applicable data privacy legislation in relation to processing personal data.
The controller of your personal data, under applicable data privacy legislation and in regard to the processing of personal information, is:
Smarter Thinking Profile Team, Staffordshire University, Stoke-on-Trent Campus, Leek Road, Stoke-on-Trent, ST4 2DF
If you have questions about our privacy practices, you may contact us at the above mailing address or email address.
What information do we collect and how do we use it?
We may collect the following types of personal information from you either via forms/surveys on our website(s) or when you complete a paper form/surveys to provide us with information:
- Contact details: information that allows us to contact you directly such as your full name, address, email address and telephone number (if you choose to provide it).
- Security details: such as the password for your account and other security-related information used to access your account.
- Personal details: any other information that you have provided voluntarily.
- Organisation details: any information that you have provided voluntarily about an organisation that you are part of or work for.
You are not required to provide any of the personal information described above to us, however, if you do not do so, you may not be able to use the full functionality of the Website(s) or our services.
- Technical Data: details about the device(s) you use to access our website including your internet protocol (IP) address, browser type and version, browser plug-in types and versions, operating system, platform and other technology on the devices you use to access this website.
- Location information: your computer’s IP address may tell us an approximate location when you connect to our website(s), but this will be no more precise than the city, region or country you are using your device in.
- How you use the Website: when you use the website(s) we collect information about the pages you look at and your completion of the smarter thinking profile.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website. We only use this information for statistical analysis. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
There are different types of cookies:
- First-party cookies: These cookies are set by the website you’re visiting. And only that website can read them.
- Third-party cookies: These cookies are set by someone other than the owner of the website you’re visiting. Our web pages may also contain content from other sites like YouTube or Twitter, which may set their own cookies. Also, if you share a link to a one of our pages, the service you share it on (for example, Twitter) may set a cookie on your browser. We have no control over third-party cookies – you can turn them off, but not through us.
- Session cookies: These cookies only last as long as your online session, and disappear from your computer or device when you close your browser (like Chrome, Edge, IE, Firefox or Safari).
- Persistent cookies: These cookies stay on your computer or device after your browser has been closed and last for a time specified in the cookie. We may use persistent cookies when we need to know who you are for more than one browsing session. For example, we may use them to remember your preferences for the next time you visit.
- Strictly necessary cookies: These cookies let you use all the different parts of our website. Without them, some pages and functionality may not work.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
We may use your information to:
- Improve our website, smarter thinking profile.
- Collect and analyze the data for publication.
We will use your demographic data only for the purpose(s) for which you have given permission.
Sharing of personal data
All demographic data will be stored on our data base and is completely confidential. We will not sell, rent, loan, trade or lease any of the information collected online or offline, we never pass on your demographic details to third parties for commercial purposes.
We will only share your demographic information to a third party if we have your permission or are required to do so by law.
How long do we keep the data?
We will store your demographic data until you inform us that you no longer wish for us to hold your data.
You have the following rights over your personal data
You have the right to:
- ask us for a copy of your personal data
- ask us to correct, delete or stop processing of your personal data
- ask us to port your data to another controller. To exercise any of these rights, you can contact us at any time. If you have unresolved concerns, you have the right to complain to an EU data protection authority where you live, work or where you believe a breach may have occurred.
After completing the smarter thinking profile you will not receive any further communications from us. Instead your demographic information and scores completed within the profile will be stored within our database.
If you wish to access, erase or port your data you will need to provide us with your age, job, and ethnicity (so that we can identify your data) via email to Smarterthinkingproj@icloud.com.
Where do we keep personal data?
We digitally store our data in our content management system (CMS), which is located on servers in the UK and Europe. Backup copies of our CMS are securely stored on secure cloud servers managed by Google and Microsoft. We may also have copies of demographic and profile data on computers located in our offices.
For security, both our website, content management system and data processing have security technologies, including a two-factor authentication and measures to protect your data from unauthorised access, use, loss or publication, these technologies and measures are periodically reviewed and updated if necessary. You acknowledge that the Internet is not a completely secure medium for communication and, accordingly, we cannot guarantee the security of any information you send to us (or we send to you) via the Internet. We are not responsible for any damages which you, or others, may suffer as a result of the loss of confidentiality of such information.
Your data and links to other websites?
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Any social media posts or comments you send to us will be shared under the terms of the relevant social media platform (e.g. Facebook, Twitter, Instagram, YouTube etc.) on which they’re written and could be made public. Other people, not us, control these platforms. We are not responsible for this kind of sharing. Before you make any remarks or observations about anything, you should review the terms and conditions and privacy policies of the social media platforms you use. That way, you’ll understand how they will use your information, what information relating to you they will place in the public domain, and how you can stop them from doing so if you’re unhappy about it. It’s worth remembering too that any blog, review or other posts or comments you make about us, our products and services on any of our blogs, reviews or user community services will be shared with all other members of that service and the public at large. You should take extra care to ensure that any comments you make on these services, and on social media in general are fit to be read by the public, and are not offensive, insulting or defamatory. Ultimately, you are responsible for ensuring that any comments you make comply with any relevant policy on acceptable use of those services.
We may at any time amend this policy. Please review it periodically, we’ll post changes on this page.
Website and Smarter Thinking Profile Disclaimer
Find out more about the use of the website and Smarter Thinking Profile here.